DEEP ROOTS, FRUITFUL Connections
Culture Creators
We are dedicated to cultivating cultural connections with unseen, untapped, and unrepresented creators, transforming authentic narratives into impactful brand stories. These individuals are more than influencers, they are the real voices and storytellers of their cultures.
Experiential Marketing
Offline & Online Culture Exchange through Event & Experiential Marketing extending our marketing strategies beyond the digital world to immersive, real-world interactions. We craft events such as branded pop-ups, exclusive supper clubs, nightlife gatherings, and engaging cultural events that allow brands to authentically engage with communities face-to-face.
Cultural Amplification
Our partnerships span across a spectrum of media outlets including Black, Hispanic, South Asian, LGBTQ and + Gen Z platforms, where we hold ownership. This enables us to craft, control and amplify narratives that resonate with specific audiences on a global level.
Our Services
Influencer Marketing
Connecting brands with original storytellers and cultural influencers to create authentic, impactful campaigns that truly resonate.
Events and Activations
Crafting unforgettable experiences that bridge digital influence with real offline cultural engagements.
Content and Production
Crafting compelling narratives and seamless strategies to engage and resonate with audiences effectively.
Social Media & Community
Building and nurturing vibrant communities through tailored social media strategies that foster engagement and growth.
Performance Marketing
Leveraging data-driven strategies to ensure measurable results and optimize your marketing investments for maximum impact.
Media Ownership and Partnerships
Amplifying your message through strategic media relationships and exclusive content rights across diverse platforms.
Clients we've worked with
Locations
London
86-90 Paul Street, London, England, EC2A 4NE
Manchester
Studio 31, Dale Street, Manchester, England, M1 1EY
Newyork
275 Park Avenue, Suite A, Brooklyn, NY 11205
Let’s Talk
Whether you're just beginning to explore options or ready to launch a campaign, feel free to reach out and have an exploratory call with us.
To everyone who has been part of Roots and Fruits, past, present, and future, thank you for championing creativity, culture, and authentic storytelling. Your support fuels independent voices and keeps the industry diverse, dynamic, and impactful. We're just getting started!